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Gibson's Donuts: A student staple with late night discounted prices and 24-hour service

4/8/2014

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PictureGibson's doughnut
By Jamesa Y. Alston

Memphis' favorite doughnut spot Gibson's Donuts
is now offering late night discounted prices. 

Every night starting at 11  p.m., Gibson’s offers a dozen doughnuts for $3 or a half dozen for $1.50. The discounted prices only last until the doughnuts sell out.

Gibson’s, located at 760 Mt. Moriah Road, has been serving the Memphis area since 1967. It is currently located in the Sea Isle community, near the University of Memphis and is open 24 hours a day, seven days a week.

“When I get off work late and I know I would be up until the early morning studying, I would stop by Gibson’s on the way home and grab a dozen of maple bacon donuts and orange
juice,” said Ashley McKinney, a sophomore business major. “Although the doughnuts are made hours early, they are still just as good as the fresh donuts.  I am winning with the discounted price.”

Gibson offers 15 different doughnut flavors a day, but have more than 50 different varieties. 

“Our most popular doughnut is our New Orleans buttermilk pound cake,” server Sondra Paris said.

The buttermilk pound cake is made with a different batter from the other doughnuts and is topped with glaze icing to give it that pound cake taste.

The buttermilk pound cake is one of the few varieties that makes its way on the menu every day.  Gibson’s signature glazed doughnuts and maple bacon doughnuts are also featured on their
daily menu.

“I’m not a big fan of the different favors,” Kevin Gathright, alumni of U of M and Memphis’ police officer said. “I don’t get anything other than the glazed doughnuts; I don’t think doughnuts and bacon is a good combination.”

The restaurant’s  busiest times are from 7 a.m. to 10 a.m and on weekends.  

Gibson’s also serves many tourists and is ranked No. 12 out of  1, 245 restaurants in Memphis, according to Trip Advisor.

“Many tourists stop during our discount hour to get half priced doughnuts to snack on while
taking a break from their travel,” Paris said. “However, our biggest customers are students at the university because we are the closest sweet shop that stays open late.”
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