By L. Taylor Smith

During the Crews Center for Entrepreneurship’s Spring Ideas weekend, one team won $1,000 for an idea they developed over a 48-hour period.

Friday, anyone with an idea had the opportunity to pitch an idea in two minutes. Afterward, each participant voted on the ideas they liked best until only five ideas were selected to be built into a rough business model throughout the weekend.

Flyover Footage was one of those ideas.

Darrin Devault, a University of Memphis journalism professor, and Tom Willcox, senior public relations major, developed the idea.

They have been working together through Meeman 901 Strategies, a student-run PR firm that operates through the Crews Center.

“I remember he was like ‘Should we pitch something?’ and I asked him what we would pitch, and he said ‘Drones,’” Willcox said. “I didn’t even think that was allowed.”

By Kirby Cheers

The next time you are on a campus tour at the University of Memphis, make sure to visit Smith Hall. After the tour guide showcases the exhibition dorm room, ask them to introduce the Assistant Area Coordinator (AAC) there. This may cause an eyebrow to raise, but the guides are more than accommodating. 

On the first floor in a small office hidden around the corner of the dormitory's desk and lounge area, sits Kanesha Johnson, the AAC for Rawls and Smith Halls—adjacent, all-women dormitories in the middle of campus off Patterson Street. Her credentials may not sound extraordinary, and when you meet her, she may not come off as important as one of the four candidates for university president.  

Nevertheless, she is an unsung, success story in Memphis. 

Johnson, 22, graduated from the university in the fall of 2013 with a B.A. in political science. She was the first in her family to graduate from college in addition to being the first in her maternal family to graduate from high school.  

A Raleigh-Egypt High School alumna, Johnson, was raised predominately in North Memphis, surrounded by poverty, drugs and gangs during her upbringing.  

"I grew up in a single parent home with my mom, brother and older brother," Johnson recalls. "The neighborhood was pretty rough. Frequently, there were gun shots and my mom did not allow me to go outside. My brother was also in a gang."  

Living in an unstable home and being engulfed by poverty and violence seemed normal to Johnson. However, what truly impacted her childhood was her mother's schizophrenia, something Johnson never understood, but could recognize the signs and symptoms.  

"I always knew something was wrong," Johnson said. "It wasn’t until I got older and went through counseling on my own that I knew that's what was going on with her. We tried to offer her help, but she would not accept it." 

By Kirstin "Kirby" Cheers

As children, especially those who were raised in religious homes, Sunday school taught stories of Biblical heroines such as Esther, a young girl crowned queen in her youth who rescued her people, the Jews, from a brutal genocide planned and signed into law by her husband, King Ahasuerus (Xerses).  

Esther did not know that one day she would be queen, let alone know that she would have to preside and persuade the people who had cast her family into exile to spare her race from a massive killing. One can even assume, before becoming queen, Esther hated the place she lived and awaited the day that God would move her somewhere else--sharing a characteristic of many native Memphians. 

Memphis. A seemingly unpopular place to live that wrestles against crime, poverty and for many, a lack of opportunities. Such hindrances have been the bane of the city’s existence, especially during a period where recruiting young talent into Memphis is a tedious feat. 

 In 2013, the Memphis Business Journal noted that Memphis is not a strong competitor when it comes to recruiting new talent against cities such as Houston, Atlanta and Charlotte.  Some Memphians cannot go a full day without hearing another Memphian grumbling their loathe for living in the Bluff City, and how they are looking, hoping, wishing and/or praying to move.  

Such attitudes have influenced strategic organizations to strengthen their recruiting efforts to attract new talent to the city. The New Memphis Institute and the social media recruitment campaign, Choose 901, have been strong influences throughout the city, partnering with government officials, professionals and entrepreneurs in organizing to increase attracting and retaining new talent in Memphis.  

However, the talent born and bred in Memphis should not go unnoticed.  

London Lamar, 23, left Memphis for Saint Mary’s College in Notre Dame, Ind., after graduating from Central High School in 2009. After graduating from college with internships from Washington, D.C., to New York under her belt, she did not intend to return to Memphis.